This Week in LiveOps
This Week in LiveOps
Rachel Ansell, Senior Producer & Product Owner at PerBlue, on the roles and responsibilities of a producer
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Rachel Ansell, Senior Producer & Product Owner at PerBlue, on the roles and responsibilities of a producer

Today's guest for another episode of the Mastering Retention podcast is Rachel Ansell—senior producer & product owner at PerBlue. After getting her degree in arts, she got an internship that showed her what she wanted to do with her career: be a producer! She joins today's episode to talk to Tom about the different roles and responsibilities that fall under a game producer, some of the life lessons she’s learned along the way and her experience with live games.

Key highlights of today's episode:

  • How her 1st job turned her into a big Star Trek fan!

  • From her perspective, what does being a producer mean?

  • How data-driven game development impacts the role of a producer

  • What she thinks is the ultimate KPI

  • How she would deal with having to do a client fix

  • How important it is to be able to change things in the server

  • Some life lessons that she’s learned along the way in her career

  • Balance of events to add in so you get the right engagement and monetization without burning out your players

  • And as always.. one tip or trick to increase retention!

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This Week in LiveOps
This Week in LiveOps
Breaking down liveops strategies that are working in today’s games.