Almost everyone in the video game industry dreams of launching their own game studio, but not everyone realizes what all that encompasses. This week on “Mastering Retention”, Tom speaks with Andrey Korotkov (CEO at Zillion Whales) about how to come up with creative ideas, how to launch a game studio, what to look for in potential co-founders, and the process of having your company acquired.
Here are your cheat codes:
0:45 How did Andrey Korotkov get into the video game industry?
11:34 Mushroom Wars.
16:42 How to start a game studio from scratch.
24:21 Building your own game engine
30:46 What to look for in co-founders.
33:20 The acquisition process
39:36 How to come up with a new game idea.
46:13 How to keep more players around longer.
Ep. 99: Starting From Scratch & Getting Acquired