In order to effectively advertise your game, you must know your players like the back of your hand. Srikanth Peru (Director of Production & Operations at Bingo Bash) takes Tom inside the world of game operations and illustrates its ever changing nature. Learn some tricks on how to properly identify your target audience!
Here are your cheat codes:
1:30 How did Srikanth Peru get into the video game industry?
5:49 Defining LiveOps from a game operations perspective.
7:10 Understanding what a player wants?
12:18 Grouping players through metrics and data.
15:35 Segmented Player Experience.
19:50 Finding the right price point for your players.
26:00 How often should you optimize personalized offers?
33:31 Build Your Own Offer.
40:42 Stacking The Deck.
46:45 How to keep more playing around longer.
Ep. 61: The Evolution of Game Operations